# VICE OVERVIEW

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VICE is a platform delivering the crypto space with the biggest and best prizes. The VICE platform is simple, with a seamless and intuitive value transaction. The user answers multiple choice questions to be eligible for VICE competition pools, purchases tickets and enters weekly games.

## <mark style="background-color:orange;">Key Highlights</mark>

* Weekly performance cars and luxury rewards: VICE will deliver daily, weekly and monthly giveaways of performance cars, luxury items, and VIP experiences, delivering immense value to users.
* Captivating the market: As a brand, we aim to captivate the market and foster a following that engages a passion for supercars, luxury items and crypto, harnessing the aspirational themes from both worlds.&#x20;
* Targeted marketing: Each prize competition pool will involve targeted and specified marketing to generate entries, utilising our vast network of creators and partners in the automotive and luxury space.
