CONCEPT & VISION

Simplicity and Frictionless Access

Users worldwide can access the platform and engage in VICE’s high-reward competition pools, with live campaigns promoted via targeted influencer campaigns.

OUR MISSION

Merging Communities

Merging communities from Crypto, Luxury and Supercars to establish a destination for competing for huge value and fostering a lifestyle and aspirational following.

CORE FEATURES

  • Weekly Play: Enter daily, weekly and monthly competition pools via $VICE tokens.

  • Wallet: Set up your wallet accepting 110+ cryptocurrencies, 30+ Fiat currencies across 160 countries.

  • Promos: Take advantage of limited-time entry opportunities.

  • PlayPass: Buy NFT passes offering entry to every competition and exclusive access to limited competitions.

  • RewardPlay: Enter competition pools to benefit from APYs and “long games” lasting up to 12 months.

AMBASSADORS & MARKETING

Influencer Marketing Lead Campaigns

$VICE token will host influencer marketing campaigns to promote each competition weekly, leveraging agreements with a vast number of KOLs and influencers.

CONTENT & ACTIVATION

Extensive Content Schedule

  • VICE will target supercar, luxury and crypto audiences globally using ambassadors to deliver weekly prizes, capture content, and distribute aspirational themes.

  • All draw prizes will be wrapped in VICE branding, with content teasing and launching the cars for each draw distributed across multiple social platforms.

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